WHY YOU SHOULD START PROMOTING YOUR EVENTS ON YOUTUBE
Since YouTube launched over 13 years ago, the video-sharing website has been at the forefront of user-generated video content and video-blogging. Thanks to a huge number of online users and an affinity with music, performance or other short-form content, YouTube is an important (but often overlooked) tool for the event industry. However, promoting your events on YouTube is fairly easy. It is especially YouTube’s latest popularity of live video streaming which should alert event organizers to the platform’s potential. It’s clear that YouTube will continue to focus on live events so event organisers and promoters need to be prepared to meet the public demand for video content. Here are some examples of how you can promote your events on Youtube: Luckily, we have found some enterprising businesses already using YouTube to promote events: 1) English National Opera The English National Opera’s features many exclusive videos of the events that are going on in the venue. They o...